Titles

The title should reflect what the user wants to do.

Titles should be less than 65 characters, as search results cut off longer titles.

Titles should be in sentence case, so only the 1st letter is capitalized. This makes the title easier and faster to read.

Don’t use puns, jokes or idiomatic expressions in titles. They don’t translate well into other cultures or languages.

Use

Not

Get a marriage license

Marriage: general information

Register a new business

Business Registration Certificate

Start a business

Get your business off the ground

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